A Greener Generation

In an attempt to encourage schools and nurseries to promote environmental awareness amongst the children that attend, the Keep Scotland Beautiful group have taken to handing out a series of awards to so called 'Eco Schools'.

Eco Schools are those who develop initiatives aimed at raising awareness on environmental issues and ways of tackling them. The schools also reduce litter and waste through increased recycling, and work to improve the environment around the school.

Such schemes are not restricted to the state school system, however. Little Fitters, the on site nursery at Kwik Fit Insurance's headquarters, has recently become the latest nursery to be named one of the award winning schools. To win the award the nursery (which caters for children aged two to five years) engaged with the children to come up with ways in which the nursery could improve the environment and also helped the children set up an interactive recycling centre that separated plastic bags, bottles and paper on a daily basis.

The award highlights the importance that Kwik Fit and its subsidiaries have placed on improving the way they interact with the environment. Kwik Fit Insurance itself recently announced an Environmental Policy whilst the Green Insurance Company is a subsidiary insurance company that offers all the usual car insurance, home insurance and travel insurance policies as any other financial institution but has also been set up with the straightforward intention of being the most environmentally friendly insurance company in the market place today.

Such developments have put Kwik Fit Insurance at the forefront of a new generation of companies who are marketing themselves on the positive impact that they have upon the community. Whilst the government has announced many plans to combat climate change, it is only through companies choosing to become more environmentally friendly that a significant change can be made nationwide. Kwik Fit Insurance have shown the advantages of becoming more environmentally friendly by announcing that they have saved themselves large sums of money by their efforts, and these are savings that can be passed on to the customer.

Ultimately, consumer pressure is the greatest force in the business world, if customers gravitate towards companies with a good environmental record, or banks who invest ethically, a greater impact can be made than by any number of government initiatives. Still, ideas like the Eco Schools from Keep Scotland Beautiful are a good way to make a start with the next generation. Find out a bit more about Kwik Fit Insurance and their services (such as car insurance and home insurance) by visiting their website.

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